How much does it cost to build a marketplace app for the marketing sector?

Standard price for a marketplace app for the marketing sector: $37,500

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What is a marketplace app for the marketing sector?

Marketplace apps for the marketing sector are generally used by advertising agencies to find and hire freelance writers, graphic designers, video editors, translators, and other creative professionals. These types of apps connect freelancers with employers through a central interface that provides relevant job listings based on the freelancer's profile information. A marketplace app for marketers should include user-friendly features such as ratings and reviews, along with payment options for users to complete transactions.

Marketplace apps for marketing professionals are often similar to other business-to-consumer (B2C) marketplaces, such as ecommerce marketplaces, crowdsourcing marketplaces, and on-demand delivery apps. A few examples of marketplace apps that are used by marketing professionals include Tradeshift, Salesforce Marketing Cloud, and Unacast.

Here are some recent marketplace app for the marketing sector examples built with Xperts:

  • A "social media marketing marketplace" app that sells social media services and marketing consulting through a centralized platform. The app would also provide a more broadly applicable marketplace for users to buy and sell products and services.

What is the typical cost to build a marketplace app for the marketing sector?

A marketplace app for the marketing sector usually costs $37,500 to build. However, the total cost can be as low as $25,000 or as high as $50,000. A marketplace app for the marketing sector with a low number of features (also known as a "minimum viable product", or MVP) will be more affordable than an app that includes all intended functionality.

For example, here are some recent price quotes for a marketplace app for the marketing sector from Xperts:

  • $30,000

How long does it take to build a marketplace app for the marketing sector?

A marketplace app for the marketing sector usually takes 400 hours to build. However, a marketplace app for the marketing sector can be built in as few as 267 hours, or in as many as 533 hours. The exact timeline mostly depends on how complicated your app is. As a general rule, it will take longer if you require highly custom designs, niche features, or non-standard release platforms.

For example, Xperts produced the following recent hourly estimates for a marketplace app for the marketing sector:

  • 400

How to successfully grow your marketplace app for the marketing sector

A marketplace app can grow its user base by creating a platform that brings together buyers and sellers and by providing a high level of customer service. A marketplace app must provide useful information for both buyers and sellers so that they can make informed decisions about the products they want to buy or sell. For example, an app for buying and selling cars should allow users to search for cars by various criteria such as model, year, price, owner, mileage, etc.

Risks and challenges of building a marketplace app for the marketing sector

Marketplace apps for the marketing industry can face legal and reputational risks related to counterfeit products, fraud, misrepresentation of product information, and the failure to deliver products in a timely manner. It is recommended that marketplace apps contain strong fraud detection mechanisms (such as proof-of-delivery) in order to ensure they are not complicit in the distribution of counterfeit goods. Additionally, marketplace apps need to be aware of their responsibilities in cases where they are unable to deliver on the promise of their service (e.g., when funding platforms do not provide funding).

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