An augmented reality application is a web, mobile, or desktop application that overlays digital information on top of a real-world view. Augmented reality apps are particularly useful for training and education applications that overlay instructions on top of physical objects to make it easier to learn how to use them. For example, an augmented reality app might show a user how to assemble an IKEA chair by overlaying step-by-step instructions right onto the chair itself.

Augmented reality apps are mostly used to create digital layers for physical objects. This is similar to how most virtual reality apps create digital layers for real-world environments. Popular augmented reality apps include Pokemon Go, Snapchat, and Instagram filters.

• A mobile AR that lets 100 people play the game-a leader will create the lobby and users nearby can join. The perimeter of the game will be set by the leader on a map. The goal is to turn everyone red.

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• An app that can superimpose $10k (super high end) frames and glasses onto customers to show what their purchase will look like on them. The app will be doing all this as part of a live chat conference.

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• An AR app for a logistics company. The user receives a quote based on information imputed by the carrier on his log in. If accepted, the carrier receives a notification with all the information including the AR image. Carrier and user can then chat through the app.

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• $18,000

• $25,000

• $22,500

• 240

• 333

• 300

An augmented reality game can grow its user base by incentivizing users to invite their friends to play with them. A single player is unlikely to spend a lot of time playing an augmented reality game, but if they are able to talk about the game with friends who also enjoy it, then they will be more likely to make regular visits. Augmented reality games can also take advantage of promotional offers like free in-game currency, which users can use to exchange for virtual goods and rewards.

Gaming apps face legal and reputational risks associated with intellectual property infringement, the potential for user addiction, and the storage of sensitive personal information. It is recommended that gaming apps include parental controls to prevent children from purchasing in-app content without permission. Additionally, gaming apps should consider whether they are subject to laws governing online gambling or gambling devices, and determine whether they will need to obtain gambling licenses in each jurisdiction where the app is offered. Gaming apps should have robust mechanisms for reporting platform abuse and conduct routine security audits to prevent unauthorized access to user data.

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